Estée Lauder Pure Color Matte Lipstick, 3.5g

Estée Lauder Pure Color is a full-coverage lipstick with a velvety matte finish and a listed 3.5g size. The listing claims up to 10 hours of colour-true wear and describes conditioning oils and plant extract, though customer feedback is mixed on durability and the lipstick staying in its tube.

At a glance

The listing claims colour-true wear for 10 hours and resistance to bleeding, feathering and creasing.
A powder complex is described as giving a smooth, velvety matte finish with full coverage.
The stated Moisture Lock Complex contains red raspberry seed, meadowfoam seed and apricot seed oils, plus Salicornea Herbacea extract.
The shaped lipstick bullet is intended to help define lip curves. The listing describes a gold case with a magnetic cap.

Price

£24.50Save 32%

Reference price: ~~£36.00~~

Price checked: 14 Nov 2026

View offer Ahead of Black FridayExplore the selection

Pros and cons

Pros

Full coverage and a matte finish suit buyers looking for a stronger, non-glossy lip colour.
The listed oils and plant extract support the product's conditioning and moisture-maintenance claims.

Cons

Customer feedback includes reports that the lipstick can fall out of its tube, making durability a consideration.

Technical specifications

7 specifications

Identity
Brand	Estée Lauder
Item model number	GRFW310000

Product details
Finish	Matte
Coverage	Full coverage
Listed size	3.5g
Dimensions and weight	2.4 x 2.4 x 8 cm; 43 g
Country of origin	Canada

What to know before buying

The 10-hour wear, colour retention and conditioning effects are manufacturer claims, not independently verified performance. Customer feedback praises shade, finish and texture but is mixed on durability and value, so weigh the reported tube issue alongside the intended finish.

What’s in the box

Gold case with magnetic capCheck selected pack

Check which accessories are included in your selected pack before buying.

Who is it for?

A good fit for

Shoppers seeking a full-coverage matte lipstick with a velvety finish.
Buyers interested in a lipstick marketed with conditioning ingredients and extended wear.

Less suited to

Anyone who prioritises consistently confirmed tube durability, given customer reports that the lipstick can fall out.
Shoppers wanting a glossy or sheer finish.

Estée Lauder Pure Color Matte Lipstick, 3.5g · photo 2 — Additional product photo 2

Customer reviews on Amazon

4.2 / 5 · 346 ratings

5 stars70%70%
4 stars10%10%
3 stars6%6%
2 stars3%3%
1 star11%11%

Customer feedback highlights vibrant colour, a matte finish, creamy texture, quality and coverage. Some also describe lasting wear and hydrating or plumping effects, while opinions on durability and value vary. Reports that the lipstick falls out of its tube matter for buyers who carry it or expect the mechanism to remain secure. The generally positive aggregate rating does not settle those individual trade-offs.

Positive themes

Customers praise the colour, matte finish, creamy texture, quality and coverage.
Some customers report lasting colour and hydrating or plumping effects.

Negative themes

Some customers consider it overpriced.
Customers report that the lipstick can fall out of its tube.

Mixed feedback

Durability receives mixed feedback, despite positive reports of long wear.

Frequently asked questions

How long does the lipstick claim to last?

The listing claims 10 hours of colour-true wear and resistance to bleeding, feathering and creasing. Customer feedback on durability is mixed, so this should be treated as a claim rather than a guarantee.

What finish and coverage does it have?

It is described as a full-coverage lipstick with a smooth, velvety matte finish.

What conditioning ingredients are listed?

The stated blend includes red raspberry seed, meadowfoam seed and apricot seed oils, along with Salicornea Herbacea extract. The listing says these condition and plump lips while helping maintain moisture.