Urban Decay 24/7 Glide-On Eye Pencil, Alkaline, 1.2g

Urban Decay 24/7 Glide-On Eye Pencil is a creamy eyeliner pencil listed in the Alkaline shade. The listing claims waterproof, long-wear colour and says it can be blended, used for precise lines or applied as an eyeshadow base.

At a glance

The manufacturer describes a creamy formula that stays blendable for about 30 seconds before setting.
The listing claims waterproof, long-wear colour that resists smudging.
Suggested uses include precise lining, blending for a smoky effect and use as an eyeshadow base.
The manufacturer describes the formula as vegan, meaning it has no animal-derived ingredients.

Price

£13.65Save 38%

Reference price: ~~£22.00~~

Price checked: 12 Nov 2026

View offer Ahead of Black FridayExplore the selection

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Pros and cons

Pros

One pencil is presented for both defined lines and softer blended looks.
The stated blending window gives some time to soften or shape the line before the finish sets.

Technical specifications

7 specifications

Identity
Brand listed	HBWO2
Model number	S4022205

Dimensions and installation
Dimensions listed	15.29 x 1.4 x 1.4 cm; 1.13 g

Product details
Shade in title	Alkaline
Weight in title	1.2g
Country of origin	Canada
Discontinued by manufacturer	No

What to know before buying

Listing details to confirm

The listing identifies the selected shade as Alkaline and the title weight as 1.2g, but a feature description instead names Zero Zealous Black. Listed weight also differs between 1.2g in the title and 1.13 g in product details. Confirm shade and quantity for the selected listing before buying. Customer feedback also varies on wear time and smudging, and reports difficulty sharpening.

Who is it for?

A good fit for

Buyers wanting one eyeliner pencil for precise lines, smoky blending and use as a shadow base.
Those looking for a creamy pencil with a short blendable application window before it sets.

Less suited to

Buyers who need consistently confirmed all-day smudge resistance, given mixed customer feedback.
Buyers who require the shade and stated quantity to be unambiguous without checking the selected listing.

Urban Decay 24/7 Glide-On Eye Pencil, Alkaline, 1.2g · photo 2 — Additional product photo 2

Customer reviews on Amazon

4.4 / 5 · 12,428 ratings

5 stars70%70%
4 stars14%14%
3 stars7%7%
2 stars3%3%
1 star6%6%

Customer feedback highlights colour, smooth application without tugging, texture and effectiveness. Experiences differ on staying power and smudging, and opinions are mixed on value. Some customers also report difficulty sharpening. That variability matters if you need dependable wear through the day, despite the listing's waterproof and long-wear claims. The aggregate ratings lean positive, but ratings alone do not establish how the pencil performs for a particular wearer.

Positive themes

Customers praise the colour and smooth, silky application, including reports that it glides without tugging.
Feedback also describes the pencil as effective.