Nioxin AGE DEFENSE Shampoo, 240ml

Nioxin AGE DEFENSE Shampoo is a liquid scalp cleanser in a 240ml size, presented for hair showing early signs of thinning, dullness and greying. Its listing describes a caffeine and niacinamide formula that removes buildup, but the stated fuller, shinier appearance is a product claim rather than a guaranteed result.

At a glance

Caffeine shampoo with the listed Nutractive+ Complex and niacinamide, aimed at scalp cleansing and removing buildup.
The listing describes it as colour-safe, sulphate-free, paraben-free and silicone-free, and suitable for daily use on all hair types.
Use by massaging into wet scalp and hair, then rinse thoroughly. The listing recommends following with the matching conditioner and serum.

Price

£19.37Save 16%

Reference price: ~~£23.03~~

Price checked: 12 Nov 2026

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Often bought together

Nioxin AGE DEFENSE Conditioner (240ml) | Deeply Moisturising Conditioner with Hyaluronic Acid - For Greying, Thinning & Dull Hair

£19.20

Nioxin Professional Anti-Hair Loss Niacinamide Leave-On Scalp Treatment

£22.47

Pros and cons

Pros

The 240ml liquid format is specified, with a single item listed.
The formula is described as colour-safe and free from sulphates, parabens and silicones, which may suit buyers seeking those attributes.

Technical specifications

13 specifications

Identity
Brand	NIOXIN
Model	99350191560

Formula and suitability
Form	Liquid
Hair type	All
Age range	Adult
Scent	Floral, Green Tea, Mint
Suitable hair colour	Grey
Special feature	Dermatologist Tested
Claimed volume benefit	Anti-ageing shampoo targets early signs greying. Improves fullness & shine for healthier looking hair.
Volume	240 Millilitres
Quantity	1

Dimensions
Dimensions listed	5.1 x 5.1 x 16.8 centimetres

Origin
Country of origin	Mexico

What to know before buying

Listing details to confirm

The product description claims support for fuller, shinier-looking hair and targeting early greying and thinning, but does not establish these outcomes. Avoid eye contact and keep out of reach of children. The listing recommends following with Nioxin Age Defense Conditioner and Serum, which are not listed as included.

Who is it for?

A good fit for

Adults looking for a scalp-cleansing shampoo described for dullness, thinning and greying concerns.
Buyers seeking a product listing that specifies use on all hair types and claims colour-safe, sulphate-free, paraben-free and silicone-free formula.

Less suited to

Anyone seeking a shampoo with independently established results for reversing greying, thinning or hair ageing.

Nioxin AGE DEFENSE Shampoo, 240ml · photo 2 — Additional product photo 2

Customer reviews on Amazon

4.5 / 5 · 2 ratings

5 stars50%50%
4 stars50%50%
3 stars0%0%
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Only aggregate ratings are supplied, with an even split between four- and five-star categories. With just two ratings and no written feedback, these figures offer little basis for judging cleansing performance or results on greying, thinning or dull hair.

Frequently asked questions

How do you use Nioxin AGE DEFENSE Shampoo?

Massage it into wet scalp and hair, work it into a lather, then rinse thoroughly. The listing suggests following with the matching conditioner and serum.

Is this shampoo described as suitable for coloured hair?

The listing calls it colour-safe. It does not provide a separate colour-treatment compatibility statement beyond that claim.

What concerns is the shampoo intended to address?

The listing positions it for early signs of thinning, dullness and greying, and claims it supports fuller, shinier-looking hair. Those are product claims, not guaranteed effects.