Fudge Urban Anti-Gravity Styling Powder, 10 g

Fudge Urban Anti-Gravity Styling Powder is a dry root-applied hair powder presented for adding volume and texture with an invisible, matte look. The directions specify sprinkling it into the roots of dry hair, then working it in gently with fingertips.

At a glance

The product listing describes invisible texture with a matte look and volumising benefit.
Directions call for applying the powder to roots of dry hair and working it through with fingertips.
The manufacturer describes the formula as non-sticky, while customer feedback reports mixed experiences on stickiness and ease of styling.

Price

£5.31Save 41%

Reference price: ~~£9.00~~

Price checked: 12 Nov 2026

View offer

Often bought together

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Pros and cons

Pros

A dry powder format is applied directly at the roots, making it suited to focused root styling.
The product is presented for both volume and texture, with a claimed matte, invisible finish.
The listed hair type is All, and the listed scent is Unscented.

Technical specifications

7 specifications

Identity and format
Brand	Fudge Urban
Item form	Powder
Hair type	All
Scent	Unscented
Cruelty-free claim	Cruelty free

Dimensions and weight
Dimensions listed	23.6 x 7.4 x 12.8 cm; 18.14 g
Weight listed	0.04 Pounds

What to know before buying

Use as directed on dry hair. The supplied warning says external use only and to avoid contact with eyes.

Listing details to confirm

Listing details are contradictory or inconsistent: the title and unit count indicate 10 g, while liquid volume and item volume are listed as 150 Millilitres. The dimensions entry also combines a package measurement with a mass, and the separate weight entry uses Pounds. These listed quantities and measurements are unconfirmed, so check the selected listing if they affect your purchase.

Who is it for?

A good fit for

People seeking a root-applied powder for added volume and texture with a claimed matte finish.
Buyers who prefer a dry styling product and are comfortable working powder through the roots by hand.

Less suited to

Anyone seeking a liquid styling product or a confirmed package volume, since the volume information conflicts with the stated 10 g size.
Anyone who needs reliably non-sticky or especially easy styling, as customer feedback is mixed on stickiness and ease of use.

Fudge Urban Anti-Gravity Styling Powder, 10 g · photo 2 — Additional product photo 2

Customer reviews on Amazon

4.4 / 5 · 2,577 ratings

5 stars64%64%
4 stars20%20%
3 stars11%11%
2 stars2%2%
1 star3%3%

Customer feedback reports good hold, volume, texture and a natural-looking matte finish, with some noting lasting style and no sticky residue. Other customers describe difficulty styling or stickiness, and opinions on value are mixed. For buyers using the powder at the roots for dry styling, the reported hold and texture may be relevant, but experiences vary. The rating distribution is mostly five- and four-star, alongside a smaller share of lower ratings, and does not explain individual experiences.

Positive themes

Customers report good hold and added volume and texture.
Feedback also describes a natural-looking matte finish and, for some, lasting style without sticky residue.

Negative themes

Some customers report that styling is difficult or that the powder can feel sticky.

Mixed feedback

Value for money opinions are mixed.

Frequently asked questions

How is Fudge Urban Anti-Gravity Styling Powder applied?

The directions say to part dry hair, sprinkle powder into the roots, then rub gently with fingertips.

What finish and benefit does the listing claim?

It is presented for volume and texture with an invisible, matte look. These are listing claims rather than independently verified results.

Is the stated pack size clear?

No. The title and unit count indicate 10 g, but the listing also gives 150 Millilitres as the liquid and item volume. Check the selected listing if this discrepancy matters.