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Product guide

OUAI Medium Shampoo 300ml, Model 2533

Model: OUAI Medium Shampoo is a liquid cleanser presented for medium hair, with a 300ml unit listing and a formula featuring coconut oil, babassu oil, kumquat fruit extract and hydrolyzed keratin. The listing claims nourishing, strengthening and shine benefits, while customer feedback also mentions clean, soft-feeling hair and a pleasant fragrance.

At a glance

  • Listed for medium hair and formulated with babassu oil, coconut oil, kumquat fruit extract and hydrolyzed keratin.
  • The listing describes babassu oil as providing weightless hydration, coconut oil as helping seal split ends, and keratin as helping reduce flyaways.
  • The manufacturer claims the shampoo is free of parabens, sulfates and phthalates.
Price
£22.50Save 20%

Reference price: £28.00

Price checked: 12 Nov 2026

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Often bought together

Pros and cons

Pros

  • A clear match for buyers seeking a shampoo specifically listed for medium hair.
  • Customer feedback describes hair feeling clean and soft, with shine and a pleasant fragrance.

Cons

  • Some customers consider it disappointing for the price, so perceived value is not consistent.

Technical specifications

17 specifications
Identity
BrandOUAI
Model2533
Hair typeMedium hair
Item formLiquid
ScentCoconut
Age rangeAdult
Formula and use
Active ingredientsKumquat Fruit Extract, Babassu Oil, Coconut Oil, Hydrolyzed Keratin
Material type freeFree of parabens, sulfates and phthalates
BenefitsNourishes, strengthens, and adds shine
Hair coloursAll Hair Colours
Recommended usesHair Cleanser, Nourishing, Moisturising, Split Hair, Hair Strengthening
Size and dimensions
Liquid volume10 Fluid Ounces
Package sizeMedium size
Dimensions listed6.4 x 14 x 6.4 centimetres
Weight listed0.79 Pounds
Number of items1
Origin
Country of originUSA

Who is it for?

A good fit for

  • Adults looking for a liquid shampoo listed for medium hair.
  • Buyers seeking a shampoo whose stated formula includes coconut and babassu oils, kumquat extract and hydrolyzed keratin.

Less suited to

  • Buyers who need a product specifically listed for a hair type other than medium hair.
OUAI Medium Shampoo 300ml, Model 2533 · photo 2
Additional product photo 2

Customer reviews on Amazon

4.5 / 5 · 1,144 ratings
  • 5 stars76%76%
  • 4 stars13%13%
  • 3 stars6%6%
  • 2 stars2%2%
  • 1 star3%3%

Customer feedback highlights effectiveness, clean and soft-feeling hair, shine and a pleasant fragrance. One customer notes scalp hydration. These reported impressions align with the shampoo's stated cleansing and nourishing purpose, but do not establish that results will be the same for every hair type. Opinions about value are mixed, which matters for a 300ml product aimed at a specific hair type.

Positive themes

  • Customers describe hair feeling clean and soft, with shine, and report a pleasant fragrance.

Negative themes

  • Some customers find it disappointing for the price.

Mixed feedback

  • Value for money receives mixed reactions.

Frequently asked questions

Who is this shampoo listed for?

The listing identifies its hair type as medium hair and its age range as adult.

What ingredients are highlighted?

The listed active ingredients are kumquat fruit extract, babassu oil, coconut oil and hydrolyzed keratin.

What size is listed?

The listing gives a unit count of 300.0 millilitre and a separate liquid volume of 10 Fluid Ounces.

What do customers report about it?

Customer feedback mentions clean, soft-feeling hair, shine and a pleasant fragrance. Opinions on value for money differ.

OUAI Medium Shampoo 300ml, Model 2533 · photo 3
Additional product photo 3

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