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Product guide

As I Am Bond Repair Shampoo, 227 ml

As I Am Bond Repair Shampoo is a cream-form shampoo positioned for damaged, curly, coily and colour-treated hair. The listing claims bond repair, moisture and reduced breakage, but these are product claims rather than independently verified results.

At a glance

  • Marketed with a Bond Repair Complex for hair damaged by bleaching, colouring, heat styling or chemical processing.
  • The listing describes gentle cleansing with moisture for dry, brittle hair.
  • Presented for textured curls and coils, and described as suitable for colour-treated and relaxed hair.
  • Directions say to massage into wet hair and rinse thoroughly. One description recommends leaving it on for 2–4 minutes before rinsing.
Price
£7.13Save 21%

Reference price: £8.99

Price checked: 12 Nov 2026

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Pros and cons

Pros

  • The listed hair-type range covers coily, curly, colour-treated and damaged hair.
  • The listing claims a sulfate-free formula and moisture-focused cleansing.

Technical specifications

10 specifications
Identity and format
BrandAs I Am
Item formCream
Number of items1
Age rangeAdult
Hair and formula
Hair typesAll, Coily, Color Treated, Curly, Damaged
Suitable hair colourAll Hair Colours
ScentUnscented
Material type freeParaben Free
Listed benefitsBreakage Control, Conditioning, Damage Control, Moisturizing, Nourishing
Package dimensions20 x 4.4 x 4.2 cm; 270 g

What to know before buying

Listing details to confirm

Listing details conflict: the product is labelled unscented, but the ingredient list names Fragrance/Parfum and Limonene. It is also described as paraben-free and as free from parabens, silicones and mineral oil, while the supplied ingredients and claims are not fully consistent. Check the current packaging if these details matter. The title says 8oz, while the listed unit count is 227.0 millilitre. The directions differ on whether to leave the shampoo on for 2–4 minutes. The stated bond-repair, hydration and reduced-breakage effects are manufacturer claims, not verified results.

Who is it for?

A good fit for

  • People with curly, coily, colour-treated or damaged hair looking for a shampoo marketed for bond repair.
  • Buyers seeking a cream-form shampoo described as sulfate-free and moisturising.

Less suited to

  • Buyers who require a fragrance-free formula without checking the current ingredient list, since fragrance and limonene are listed despite the unscented label.
As I Am Bond Repair Shampoo, 227 ml · photo 2
Additional product photo 2

Customer reviews on Amazon

4.7 / 5 · 4 ratings
  • 5 stars69%69%
  • 4 stars31%31%
  • 3 stars0%0%
  • 2 stars0%0%
  • 1 star0%0%

The supplied rating information is favourable overall, but it covers only a small number of ratings and there are no customer comments to explain the scores. It cannot establish how well the shampoo performs for bond repair, moisture or breakage control, which are listing claims.

Frequently asked questions

What hair types is this shampoo listed for?

The listing specifies all, coily, colour-treated, curly and damaged hair, and describes it as suitable for relaxed hair.

How should I use it?

Wet the hair, apply to the scalp, massage gently and rinse thoroughly. One description says to leave it on for 2–4 minutes, while the directions section does not specify a waiting time.

Is it fragrance-free?

The scent is labelled unscented, but the ingredient list includes Fragrance/Parfum and Limonene. Check the packaging if fragrance avoidance is important.

As I Am Bond Repair Shampoo, 227 ml · photo 3
Additional product photo 3

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