1 / 7Rimmel Thrill Seeker Extreme Mascara, 001 Black, 12.5ml
Rimmel Thrill Seeker Extreme Mascara is a washable black liquid mascara with a tower fibre brush. The listing claims volume, length and lift with up to 24-hour wear, though customer feedback reports mixed results for clumping, smudging and staying power.
At a glance
- Tower fibre brush is described as loading lashes for volume without clumps.
- The listing claims lengthening and lifting, plus smudge-proof and flake-free wear.
- Washable formula, labelled vegan and cruelty-free.
Reference price: £12.99
Price checked: 12 Nov 2026
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Pros and cons
Pros
- Washable formula can suit buyers who prefer a non-water-resistant mascara.
- The listing describes a fibre brush and buildable application, from one coat to two or more.
Cons
- Not water resistant, so it is not specified for wet conditions or water exposure.
Technical specifications
13 specifications| Brand | Rimmel |
|---|---|
| Model | 99350194688 |
| Colour | Black |
| Item form | Liquid |
| Volume | 12.5 Millilitres |
| Package type | Tube |
| Brush type | Brush |
|---|---|
| Coverage | Full Coverage |
| Water resistance listed | Not Water Resistant |
| Washable | Washable |
| Speciality | Cruelty Free |
|---|---|
| Material type free | Paraben Free, Sulphate Free, Peroxide Free, Beeswax Free, Animal By-Product Free |
| Package dimensions | 13.9 x 1.9 x 1.7 cm; 30 g |
|---|
What to know before buying
Listing details to confirm
The up-to-24-hour, smudge-proof, flake-free and clump-free performance claims are not consistently reflected in customer feedback. Customers report both lasting wear and flaking, and mention clumping, smudging and variable lift. Treat these as mixed experiences rather than guaranteed outcomes.
Who is it for?
A good fit for
- Buyers looking for a washable black mascara with a fibre brush and buildable coats.
- Those prioritising the listed volume, lengthening and lifting goals while accepting variable reported results.
Less suited to
- Anyone needing a water-resistant mascara.
- Buyers who require consistently confirmed clump-free or smudge-proof results.
Customer reviews on Amazon
- 5 stars
60% 60% - 4 stars
15% 15% - 3 stars
11% 11% - 2 stars
4% 4% - 1 star
10% 10%
Customer feedback describes application as easy, with one or two coats sometimes considered sufficient, but reports are mixed on quality, longevity, thickness, appearance and lift. Clumping and smudging are also raised as concerns. For buyers drawn to the listed volume and long-wear claims, these differing experiences make the finish and staying power less predictable than the product description suggests.
Positive themes
- Some customers describe it as easy to apply and say one or two coats are enough.
Negative themes
- Customer feedback includes reports of clumping and smudging.
- Some customers say it flakes off or does not lift lashes effectively.
Mixed feedback
- Opinions differ on quality, how long it lasts, thickness, appearance and lash lift.
Frequently asked questions
Is this mascara water resistant?
No. The listing identifies it as not water resistant and describes the formula as washable.
What wear time does Rimmel claim?
The listing claims up to 24 hours, but customer feedback is mixed, including reports of all-day wear and flaking.
How can the mascara be applied?
The supplied directions suggest one coat for a more natural look or two or more coats to build volume, length and lift.
Is it suitable for sensitive eyes or contact lens wearers?
The listing says it is suitable for sensitive eyes and contact lens wearers and ophthalmologist tested. These are manufacturer claims.
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Offer details
- For external use only. Keep away from naked flame or direct heat sources.