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Product guide

Latorice Colour-Changing Foundation, 30 ml, with Brush

Latorice colour-changing foundation is a liquid base presented for mature skin, with a brush named in the title and buildable light-to-medium coverage claimed in the listing. Its shade-adapting promise is aimed at simplifying matching, but customer feedback on colour match is mixed.

At a glance

  • The listing describes a formula that starts white and changes colour to match light-to-medium tones, despite also describing skin tone as “All”.
  • Coverage is described in the title as buildable light-to-medium, while the specifications list coverage as “Light”.
  • A professional brush is named in the title and a brush is claimed in the product features.
Price
£23.98Save 20%

Reference price: £29.99

Price checked: 14 Nov 2026

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Pros and cons

Pros

  • Liquid formula in a pump bottle for dispensing.
  • Buildable coverage and a natural finish are claimed, giving buyers seeking a less heavy-looking base a stated option.
  • The listing claims 12-hour wear and hydration, though these are manufacturer claims rather than independently verified results.

Technical specifications

12 specifications
Identity and formula
BrandLatorice
FormLiquid
Skin typeMature
Skin toneAll
ColourBlue
FinishNatural
CoverageLight
Claimed benefitColour Changing Formula
Free fromParaben Free
Size and packaging
ContainerPump Bottle
Dimensions listed10 x 3.5 x 12 centimetres
Weight listed30 Grams

What to know before buying

Listing details to confirm

Listing details are inconsistent: coverage is called buildable light-to-medium in the title and features but listed as “Light” in the specifications. Skin tone is listed as “All”, while the colour-adapting description limits the match to light-to-medium tones. The title and feature text mention a brush, but no explicit package inventory is supplied. Customer feedback also reports mixed shade matching, including some reports of an orange result, so shade suitability is not assured.

Who is it for?

A good fit for

  • Buyers with mature skin looking for a liquid foundation with a natural finish and buildable coverage.
  • Those interested in a colour-changing formula described for light-to-medium tones, while willing to assess the match on their own skin.

Less suited to

  • Buyers who need a confirmed match across all skin tones or want a clearly specified medium-to-full coverage level.
  • Those who prefer a shade selected from a clearly listed range rather than a colour-adapting claim.
Latorice Colour-Changing Foundation, 30 ml, with Brush · photo 2
Additional product photo 2

Customer reviews on Amazon

4.2 / 5 · 3,438 ratings
  • 5 stars64%64%
  • 4 stars14%14%
  • 3 stars10%10%
  • 2 stars5%5%
  • 1 star7%7%

Customer feedback highlights perceived strengths in coverage, natural appearance, lightweight feel and wear time. Experiences with colour matching are mixed, with some customers saying it evens the complexion and others reporting an orange result. Consistency and value also receive mixed comments, including reports of a tacky feel. These differences matter because the listing's light-to-medium shade-adaptation claim does not guarantee a match for an individual buyer.

Positive themes

  • Customers report satisfying coverage and a natural appearance.
  • Some customers praise the lightweight feel and longevity.

Mixed feedback

  • Colour matching is mixed, including reports that the foundation can look orange.
  • Consistency and value receive mixed feedback, with some describing a tacky texture and disappointment.

Frequently asked questions

What coverage does this foundation offer?

The title and feature text describe buildable light-to-medium coverage, while the specifications list coverage as “Light”. Treat the coverage level as inconsistent in the listing.

Does it match every skin tone?

The specifications say skin tone “All”, but the formula description says it changes to match light-to-medium tones. Customer feedback also reports mixed colour matching, so a universal match is not established.

Is a brush included?

A brush is mentioned in the title and product features, but no explicit box inventory is provided. Check the selected listing to confirm the package contents.

How much product is listed?

The title gives 1 FL OZ / 30 ML. The technical details also list a 30 ml unit count.

Latorice Colour-Changing Foundation, 30 ml, with Brush · photo 3
Additional product photo 3

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