Vichy Liftactiv 16% Vitamin C Brightening Serum, 20ml

Vichy Liftactiv 16% Vitamin C Brightening Serum is a 20ml face serum promoted for brightening and visible signs of ageing. Its claims include helping reduce the appearance of fine lines, wrinkles and dullness, while customer feedback reports varied results and experiences with texture and sensitivity.

At a glance

The listing describes a 16% pure vitamin C formula intended to visibly brighten skin and boost radiance.
The formula is promoted for helping reduce the appearance of fine lines, wrinkles and dullness.
The listing says it is tested on all phototypes and suitable for sensitive skin.

Price

£26.90Save 16%

Reference price: ~~£31.86~~

Price checked: 14 Nov 2026

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Pros and cons

Pros

The stated 16% vitamin C concentration gives buyers a clear indication of the formula's central active ingredient.
The listing names both brightening and visible-ageing concerns, including dullness, fine lines and wrinkles.
The manufacturer claims suitability across skin tones and for sensitive skin.

Technical specifications

8 specifications

Identity
Brand	Vichy
Model number	MB454000

Formula and suitability
Vitamin C concentration	16% PURE VITAMIN C POWER
Skin types	All Skin Types
Skin tones	Suitable for all skin tones
Product size	20ml
Country of origin	France

Dimensions and installation
Dimensions listed	3.81 x 5.84 x 10.92 cm; 10 g

What to know before buying

The suitability and performance statements are manufacturer claims, not independently established outcomes. Customer feedback describes mixed effectiveness and skin responses, including reports of sticky texture, orange tint or quick discolouration, and occasional rashes. Consider these reports if you are sensitive to texture, scent or irritation.

Who is it for?

A good fit for

Shoppers seeking a vitamin C face serum marketed for radiance and dullness.
Buyers looking for a formula promoted for fine lines and wrinkles and described as suitable for all skin tones.

Less suited to

People who prefer to avoid products with customer-reported scent or sticky-texture concerns.
Those seeking a serum with consistently reported results, as customer feedback on effectiveness and skin response is mixed.

Vichy Liftactiv 16% Vitamin C Brightening Serum, 20ml · photo 2 — Additional product photo 2

Customer reviews on Amazon

4.2 / 5 · 6,983 ratings

5 stars67%67%
4 stars13%13%
3 stars9%9%
2 stars3%3%
1 star8%8%

Customer feedback is mixed on effectiveness, brightening results, texture and skin sensitivity. Some customers report visible improvement, while others report no effect, orange tint or quick discolouration. Texture experiences range from gentle to sticky, and sensitivity reports vary from no irritation to rashes. Scent also draws negative feedback. These differing experiences matter for a product promoted for brightening and suitable for sensitive skin, but they do not establish how any individual will respond. Overall ratings are mostly positive, though a notable minority are lower-rated, so the rating pattern does not remove the reported uncertainty.

Positive themes

Some customers report that the serum works well and that dark spots lighten.

Negative themes

Some customers report no noticeable effect, a strange scent, orange tint or quick discolouration.
Some customers describe the texture as sticky or report rashes.

Mixed feedback

Reported texture and skin-sensitivity experiences vary, with some finding it gentle or non-irritating and others disagreeing.

Frequently asked questions

What is the listed vitamin C concentration?

The product title and listing describe it as a 16% pure vitamin C serum.

What skin concerns is it marketed for?

The listing says it is intended to brighten skin and help reduce the appearance of dullness, fine lines and wrinkles.

Is it described as suitable for sensitive skin?

Yes. The listing says it is dermatologically tested and suitable for sensitive skin. Customer feedback nevertheless reports varied sensitivity experiences, including some reports of rashes.