# Too Faced Born This Way Soft Matte Foundation, 30ml

Too Faced Born This Way Soft Matte Foundation is a 30ml liquid foundation described as buildable from medium to full coverage, with a soft matte finish and claims of waterproof, sweat- and humidity-resistant wear. Its oil-control and moisture claims may suit shoppers wanting a matte base without a drying finish, though shade information is not supplied here.

- [Original product page](https://bargainpostbox.co.uk/product/too-faced-born-this-way-soft-matte-foundation-30ml)
- [View offer](https://bargainpostbox.co.uk/visit/too-faced-born-this-way-soft-matte-foundation-30ml)
- Market: UK
- Language: en-GB
- Currency: GBP
- Category: Beauty & Health > Makeup
- Price: 28.00 GBP
- Previous price: 38.00 GBP
- Discount: 26%
- Price checked: 2026-11-14T09:49:06.860Z
- Rating: 4.5 / 5
- Reviews: 293

Prices and deal status are the latest recorded data, not a guarantee of availability. Confirm the price and availability with the store.

## At a glance

- Buildable medium-to-full coverage with a soft matte finish, according to the listing.
- The listing claims waterproof, sweat- and humidity-resistant wear with all-day oil control.
- The formula is described as non-drying, with 12 hours of moisture.

## Pros

- Buildable coverage gives shoppers flexibility to layer from medium toward full coverage.
- The claimed matte finish and oil control may appeal to those seeking to reduce the appearance of shine.
- The listing combines oil-control claims with a stated 12 hours of moisture rather than describing a drying formula.

## Specifications

### Identity
- Brand: Too Faced
### Dimensions and installation
- Dimensions listed: 3 x 3 x 15 cm; 50 g
### Product claims
- Wear claim: A weightless 24-hour wear foundation that provides non-creasing + non-caking and helps smooth skin’s appearance
- Coverage and finish: Medium-to-full buildable coverage that reduces the appearance of pores and delivers a balanced, blurred, soft matte finish
- Water and oil claims: A waterproof, sweat & humidity resistant formula that provides immediate & all-day oil control
- Moisture and comedogenicity claim: A non-drying formula that provides 12 hours of moisture and is non-comedogenic
- Vegan claim: Vegan

## Before you buy

- The listed claims, including 24-hour wear, waterproof and sweat resistance, 12 hours of moisture and non-comedogenicity, are manufacturer statements and are not independently verified here. Shade options are not specified in the supplied details, so confirm the selected shade before buying.

## A good fit for

- Shoppers looking for buildable medium-to-full coverage and a soft matte finish.
- Those seeking a foundation marketed for oil control and resistance to sweat and humidity.

## Less suited to

- Anyone who needs shade names or shade-match guidance from the supplied listing details.
- Shoppers who prefer a dewy rather than soft matte finish.

## Customer feedback

Aggregate ratings lean positive, with most ratings in the five-star category, but the distribution also includes lower ratings. Without review comments, it is not possible to identify what customers liked or criticised, or connect ratings to the claimed coverage, finish or wear. Treat the rating pattern as a broad signal rather than evidence of performance for your skin or shade.

## Frequently asked questions

### What coverage and finish does this foundation claim?
The listing describes medium-to-full buildable coverage and a balanced, blurred soft matte finish.
### Is it marketed for oily or humid conditions?
Yes. The listing claims immediate and all-day oil control, plus resistance to water, sweat and humidity. These are product claims, not independently verified results.
### Does it claim to be hydrating?
The listing describes the formula as non-drying and claims 12 hours of moisture.
### Are shade options given in these details?
No shade information is supplied here. Confirm the shade of the selected listing before ordering.

## Alternative options

- [by Amazon Almond & Orange Shower Cream, 2 x 500ml](https://bargainpostbox.co.uk/visit/too-faced-born-this-way-soft-matte-foundation-30ml)
- [Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation](https://bargainpostbox.co.uk/visit/too-faced-born-this-way-soft-matte-foundation-30ml)
- [Too Faced Born This Way Super Coverage Multi-Use Concealer \| Full Coverage, Oil Free, Long Lasting + Hydrating,13.5ml](https://bargainpostbox.co.uk/visit/too-faced-born-this-way-soft-matte-foundation-30ml)
- [Too Faced Born This Way Soft Blur Flexible Finish Setting Powder \| Lightweight + Vegan, 4.8gr](https://bargainpostbox.co.uk/visit/too-faced-born-this-way-soft-matte-foundation-30ml)
- [L'Oréal Paris Concealer](https://bargainpostbox.co.uk/visit/too-faced-born-this-way-soft-matte-foundation-30ml)
- [Urban Decay, All Nighter Makeup Setting Spray, Natural Finish, 240ml \| Waterproof, Up to 24H Wear, +22% Finer Mist, Hydrating, Sweat & Transfer Resistant](https://bargainpostbox.co.uk/visit/urban-decay-all-nighter-natural-finish-setting-spray-240ml-b0f756qdrx)

## Images

![Too Faced Born This Way Soft Matte Foundation, 30ml — 1](https://bargainpostbox.co.uk/i/jc4b0MvFjgNTkDvZRg7C1zBHN4brj3fG21vKdFGORHV86w4c0fzxtIGHqTErdC1iK9J8ekHBqsIb4ilEbJYf4wz0arfs0XMEY7M8VvsPy_EwiPUXjtgEekg4.jpg)

![Too Faced Born This Way Soft Matte Foundation, 30ml — 2](https://bargainpostbox.co.uk/i/TAugqIDj5JHgQhvBU-i47naiL5-uXz6AVBRYQR1L3lHjPbI4A0JuJnr09hVvB_LxaaUxGlVG1_9CfsIllnkyiR94twPcfMF7YeiCcxM3NzG3dpSc-D-6igE2.jpg)

![Too Faced Born This Way Soft Matte Foundation, 30ml — 3](https://bargainpostbox.co.uk/i/SP789gOBwMx9-ZvqSNP9w9-IE04GDowIgzzZzIgtMsUjiT8GvuKQO0UuDPutdMRptD5QCI1Q6Lo_Exb34zJTfV6P2-n3AUehELW_UGORHoZsIm9EazzS3yJu.jpg)

![Too Faced Born This Way Soft Matte Foundation, 30ml — 4](https://bargainpostbox.co.uk/i/-3QvdJus1P90wWhh9KlPdqsrnal8o2-gfw8smuyfpmsSFh1jgt5VBCmSftWwvhwB5ypC2-cP5XXfKUuI_YU1sYlqR-TDpfXipQuIvMPZk4FLchyLAeUISxLM.jpg)

![Too Faced Born This Way Soft Matte Foundation, 30ml — 5](https://bargainpostbox.co.uk/i/qqwdv2aHQwyHGmDMyKbE6LZFPKKClyKmB6XfQDlcywR1U1VbH_q90evyNE6YWNPQGVYRC0YH6UhL7Ad1zjr6rM8e50dHUbenNC2-lbRLLlcVHnvCuhPmg47N.jpg)

![Too Faced Born This Way Soft Matte Foundation, 30ml — 6](https://bargainpostbox.co.uk/i/leJ9DCOU4ffYevstSyG4jeSZvphu7FU8lSunobBfwOfVSHM7dyE4w0Rdmn77tEl-yLspfXcDMndSjqJeu_6sTl8iuidJwbeEtYI6T4gIesPNM7pgkzu7ItuW.jpg)

![Too Faced Born This Way Soft Matte Foundation, 30ml — 7](https://bargainpostbox.co.uk/i/WtZopDfaXRb77xACWISJMVQq6-nvaBqttyF_6TD96UovAvA3Dx_Y6pMiqybtggh71gVqiP0jYT6vxpPE-zxTVmpf43NHpYFXJd6-kTdlbdYUp9u5UNVA9QH4.jpg)