NIVEA Cellular Epigenetics Age Rewind Face Serum, 30 ml

NIVEA Cellular Epigenetics Age Rewind Face Serum is a 30 ml facial serum with Epicelline and three types of hyaluronic acid, positioned for hydration and visible signs of ageing. The listing recommends applying it to clean face and neck before moisturiser, while avoiding the eye area.

At a glance

Includes Epicelline and three types of hyaluronic acid, according to the listing.
The product description recommends use twice daily on cleansed face and neck, before moisturiser.
The listing says to avoid the eye area and follow with face cream for its suggested routine.
Listing claims about results are manufacturer-reported and include different timeframes and study conditions.

Price

£9.50Save 73%

Reference price: ~~£34.99~~

Price checked: 12 Nov 2026

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Pros and cons

Pros

A facial serum format fits a layered routine before moisturiser.
Three types of hyaluronic acid are specified, alongside Epicelline.
Customer feedback describes a soft, non-greasy texture that does not leave a sticky residue.

Technical specifications

11 specifications

Identity and use
Brand	NIVEA
Product type	Serum
Skin type	All
Use area	Face
Recommended use	Anti Ageing
Product benefit	Anti Wrinkle

Dimensions and installation
Dimensions listed	5 x 4.8 x 13.4 cm; 131.54 g
Weight listed	0.29 Pounds

Formula and origin
Highlighted ingredients	Epicelline and 3 types of Hyaluronic Acid
Country of origin	Poland
Manufacturer	Beiersdorf

What to know before buying

Listing details to confirm

Directions vary between applying daily and twice daily. The listing also uses both the names Age Rewind and Age Reveal for this serum, while its result claims differ between a two-week rewind claim and results reported after one use, seven days and four weeks. Treat performance statements as listing claims, not guaranteed outcomes. Apply to clean skin before moisturiser and avoid the eye area. The safety warning says for external use only and to keep away from naked flame or direct heat sources. Customers report differing experiences with hydration, scent, application, quantity and suitability for sensitive skin, so feedback does not establish uniform results or skin compatibility.

Who is it for?

A good fit for

People looking for a facial serum intended for an anti-ageing routine with hyaluronic acid.
Those who prefer a serum layer before their usual moisturiser.
Buyers seeking a non-greasy texture, as described by some customers.

Less suited to

People who need confirmed fragrance-free or sensitive-skin suitability. Customer feedback on scent and sensitive-skin compatibility is mixed, and no fragrance-free claim is supplied.
Anyone expecting a guaranteed visible change within the timeframes stated in the listing.

NIVEA Cellular Epigenetics Age Rewind Face Serum, 30 ml · photo 2 — Additional product photo 2

Customer reviews on Amazon

4.3 / 5 · 512 ratings

5 stars64%64%
4 stars18%18%
3 stars11%11%
2 stars4%4%
1 star3%3%

Customer feedback highlights appreciation for the soft, non-greasy texture, while experiences with hydration vary, with some reporting improvement and others no difference. Opinions also differ on scent, application, quantity, value and sensitive-skin suitability. For buyers considering the listed 30 ml serum, texture may be a plus, but feedback does not promise a particular hydration result or confirm skin compatibility. The aggregate rating distribution is more favourable overall, though it also includes lower ratings and does not explain individual experiences.

Positive themes

Some customers appreciate the soft, non-greasy texture and report no sticky residue.

Mixed feedback

Customers report differing hydration results, including both visible improvement and no noticeable difference.
Feedback on scent, application, quantity, value for money and sensitive-skin suitability is mixed.

Frequently asked questions

How does the listing say to use this serum?

The product description recommends applying it twice daily to cleansed face and neck before moisturiser, massaging gently and avoiding the eye area. Another listing direction says daily, so the frequency is inconsistent.

Is it described as suitable for all skin types?

The product details say all skin types. However, customer feedback reports mixed views on sensitive-skin suitability, so the listing does not establish how an individual will react.

What results does the listing claim?

It claims an age-rewind effect and reports radiance, plumper-feeling skin and a more youthful appearance at different timepoints. These are manufacturer claims with differing timeframes, not guaranteed outcomes.

Does it contain hyaluronic acid?

Yes. The product description says the formula includes three types of hyaluronic acid, alongside Epicelline.